Musings of a Badger

Augmented Reality Billboard in Times Square

Posted in Advertising, Augmented Reality, Branding, Innovation by musingsofabadger on July 1, 2010

Nice example of an engaging digital screen in Times Square:  read more about it here: http://www.digitalbuzzblog.com/times-square-augmented-reality-billboard/#more-4377

N Building QR code fun

Posted in Advertising, Augmented Reality, Digital, Innovation, Video by musingsofabadger on February 21, 2010

Interesting example of QR codes being used on a grand scale.  Personally I quite like the aesthetic, but the ability to see the occupants twitter posts and the opportunity for advertising is also interesting. Wont reinvent the world but I could see this sort of thing being useful as part of a PR stunt.

Wallpaper gets Augmented

Posted in Augmented Reality, Digital, Innovation by musingsofabadger on January 12, 2010

More augmented reality fun from James Alliban @ Skive:

Innovation in just 2 minutes

Posted in Augmented Reality, Digital, Innovation, Video by musingsofabadger on December 14, 2009

Eurobest 2009/Creative social – digital montage.  Great overview of some great work – Well worth watching:

More Augmented Fun at Skive

Posted in Augmented Reality, Digital, Innovation, Mobile by musingsofabadger on December 3, 2009

Still in its infancy but getting better all the time. Read more about it on their blog: http://xrl.in/3×80

Augmented reality @ music festival and wordpress 2.0 for iphone

Posted in Augmented Reality, Digital, Innovation, Mobile by musingsofabadger on November 22, 2009

Check out this link as people develop more commercial uses for augmented reality

http://www.springwise.com/telecom_mobile/zehnder/

On a second note, I’m posting this via the new wordpress iPhone app. Seems to work pretty well! Will keep playing

Augmented reality iPhone app

Posted in Augmented Reality, Digital, Innovation, Mobile by musingsofabadger on September 26, 2009

Handy when you need a burger/American chain 😉  Nice idea but can imagine it getting polluted…

http://www.revolutionmagazine.com/news/940894/Augmented-reality-dials-iPhone/

AKQA – Augmented Reality for USPS

Posted in Advertising, Augmented Reality, Digital, Innovation by musingsofabadger on June 24, 2009

One of the first useful utility applications for Augmented reality.  Its not going to change the world (yet) but its a step in the right direction: